Enclave - a new way to invest in crypto
ROLE
Co-Founder, Founding Designer
TIMELINE
2024-2025
CONTRIBUTION
Product Design, Visual Design, Vision & Strategy
Crypto promises financial freedom, but remains inaccessible to most. Enclave bridges this gap - a secure crypto neo-bank where users earn competitive interest through automated staking, and spend seamlessly with a crypto-backed card. As cofounder and founding designer, I shaped Enclave from vision to V1: defining product strategy and user flows, establishing visual identity, and designing the complete experience. This case study explores how strategic design choices bridged crypto's financial advantages with traditional banking's simplicity.
Overview
Enclave is a crypto neo-bank, where users would deposit FIAT currency (dollars, INR etc.) and the money would be stored as a stable coin. Interest would be generated through staking.
A Secure Crypto Neo Bank
A non-custodial neo-bank where fiat is stored as stablecoins, earns yield via regulated DeFi, and can be spent like everyday money.
Use your money freely, like FIAT
Spend with the Enclave card or transfer funds instantly to other users.
Your Money, Working Automatically
Deposits earn higher interest than traditional banks, with returns paid continuously.
Strong protection without extra effort
Non-custodial architecture using multi-party computation and seamless social login.
Areas of focus
Strategy: Shaping the Product Vision
As cofounder and founding designer, I shaped Enclave's strategic foundation from the ground up. I led the definition of user flows and information architecture that would bridge crypto complexity with banking simplicity - ensuring users could access DeFi yields without understanding the underlying mechanisms. Through collaborative workshops, I helped crystallize our brand positioning: a secure crypto neo-bank where blockchain meets everyday finance. This strategic work established the product vision that would guide every design decision, from our "no compromises" security approach to our commitment to user sovereignty over their assets.
Identity: Branding & The Visual Foundation
White
#000000
Black
#FFFFFF
Nexus Blue
#2E66FF
Obsidian Navy
#16207C
For a product handling people's money, visual trust is non-negotiable. I developed Enclave's design language from scratch - balancing the boldness of crypto culture with the reliability users expect from a bank. This extended into a component-based design system built for scale, ensuring consistency as the product grows and enabling rapid iteration with our developer.
Execution: Designing the Core Experience
As the sole designer working directly with our developer, I owned the end-to-end product design - from low-fi concepts to production-ready specs. I partnered closely with the developer to take Enclave from UX direction to a shippable product. I created interactive prototypes, defined interaction behaviors and states, and documented edge cases across money movement, yield, and card spending. This tight loop helped us move quickly while keeping the experience consistent, understandable, and trustworthy.